Where am I?

Hi I’m Payton, and welcome to my portfolio page. Explore further down to see the public relations materials I’ve created through my internship/work experiences, volunteering, and class assignments.

Marketing Creations

Check out some of the social media posts, printed handouts, and logos I created as apart of the marketing team at the Office of Entrepreneurship and Innovation for the University of Arkansas:

Made at UofA Logo.png
Made@UofA Weekend Graphic.png
UVCS Events Fall 25.png
Wander Outdoor Adventure Hub.png
Made @UofA Startup Story Graphic.png
MSPI Info Session Graphic.png
Gorp Cover Photos Graphic.png
Bikewhip.com.png
Rewilding Lab Co.png
Ozark Float Park.png
Oakdrop.png

Social Media Creations

  • I had the opportunity to create social media posts for the Sierra Club in the 2024-25 school year.

  • These posts received hundreds of interactions and served to inform the campus on all club happenings!

  • In the month of January, we received nearly 7,000 views and had a 47% increase in accounts reached.

  • I created posts for Oklahoma Single Parent Scholarship Program to generate awareness toward an upcoming event.

  • The event received a record turnout of 150 attendees

  • Additionally, the event raised $137,000 in funding

PR Writing Creations

These PR writing materials allowed me to gain PR writing skills and challenged me to consider how I wanted the brand voice to sound. By learning the different resources I have as brand coordinator in the media toolkit I am able to be more effective in the PR career world.

Video Creations

Welcome to my multimedia videos. These videos that I was tasked to create throughout my college courses, allowed my creativity to shine!

These videos allowed me to go through the entire creation process, from ideating, filming, editing, and enjoying the final product. Using adobe platforms, I gained skills that allowed me to combine video and audio to create cohesive, well edited videos.